If you are a blogger, you must know that the task of bringing traffic to your blog is not easy. You have to completely optimize your SEO and provide quality content. We keep sharing seo optimization tips on our blog from time to time. Even today, we will talk about a similar topic for you. When it comes to On Page SEO, then two things are very important, Meta Title and meta description.
If you do not know about On Page SEO, please read our article below:
On Page SEO, we do our full content optimization on our existing content and page such as keeping appropriate keyword density, out linking and internal linking, heading tags, formatting, media usage etc. These are also two things, meta title and meta description.
Let’s first know what is the meta title and meta description after all.
Meta Title and Meta Description What happens?
Check out the screenshot below.
When we do a keyword search in Google, Google shows us links to different websites. As I searched Google, Best keyword research tool, Google showed a post of mysupportmedia. In this case, which is showing in Blue, we will call Meta Title, and whatever is being shown below it, we will say Meta description.
Now you will say that Meta Title is the title of post. Yes, if you have not set a meta title separately in the meta title tag, then Google will show the title of your post. But if you have set a meta title and meta description for your individual post separately, Google will show it as a preference. This is the same with all of Google, not just Google. We will learn about this thing and in the section next to your post.
How to optimize Meta Title and Meta Description?
As if I told you that if you do not set meta title and meta description separately, Google will automatically pick the default title of your post and pick any piece of text from your post, according to the search keyword. will show in results.
But in SEO optimization, we decide that we will set Meta title and meta description separately and Google will show it only in search results. By doing this we can include keywords in the description, so that our overall ranking will improve.
Let us first know how to set Meta Title and Meta Description separately. Main for this you would recommend that you install and activate Yoast plugin. In relation to this, you can read our article in the following detail:
- Meta Title and Meta Description both use your main keyword.
- Keyword stuffing should not be done and keep it as much natural as possible. Along with this, the description should be appealing so readers can visit your article.
- Meta description and Meta Title have a fixed length, if your title or description is more than that, Google will not be able to show it to the full. To test this, Yoast gives you indication from the Green line and the red line. Green line means that everything is fine.
- Try keeping the keyword in front of the meta title.
Keep in mind, Meta title and meta description are something that people see before coming to your website, if they are good then naturally more traffic will come to your website.
So these were some tips, from which you can optimize your Meta title and meta title and SEO. You must also read our other articles: